Nel nuovo Spyridon Louis continuiamo ad analizzare il paper di Febo Leondini che descrive, in maniera mirabile, come l’Horeca da filiera sia oramai trasbordata in un vero e proprio ecosistema e commentiamo, poi, le sue analisi sulla customer experience.
Continueremo a parlarne con Febo in una delle prossime puntate di Spunti di vista…
Sempre su Spyridon, diamo spazio ad altri due amici che hanno scritto per noi: Nicoletta Polliotto, che parla di tutto il potenziale tecnologico a disposizione degli operatori Horeca, e Stefano Pera che ci parla di Company e Personal Branding. Brand e tecnologia, possono essere davvero un mix potente, potentissimo, che i distributori beverage possono mettere a punto per competere sui loro mercati.
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