Cosa pensano davvero i consumatori quando al ristorante viene servita acqua microfiltrata senza averla richiesta?
Analizziamo l’indagine Ipsos Doxa: tra scetticismo, timori igienici e il desiderio di libertà di scelta del 72% degli italiani. Un focus strategico per ristoratori e distributori sul valore della trasparenza e della reputazione nel fuori casa.
In questo episodio, Giuseppe Rotolo ne discute con due massimi esperti del settore: 🔸 Andrea Manusardi: Senior Director di Ipsos Doxa, che illustra i dati inediti della ricerca sul percepito dei consumatori italiani. 🔸 Ettore Fortuna: Vicepresidente e Consigliere Delegato di Mineracqua, per un approfondimento tecnico e legale sulle differenze tra acqua minerale e microfiltrata di rete.
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