Continua il viaggio alla scoperta dei segreti della ristorazione in catena con Massimo Barbieri! In questo episodio, l’esperto italiano si concentra su due fattori chiave per avere successo: gli acquisti e la logistica.
Scoprirai come: fare squadra con altri ristoratori della zona per avere maggiore forza contrattuale, come trovare centrali di acquisto che ti permettono di ottimizzare le consegne e gestire meglio la tua liquidità, e come sfruttare al meglio i fornitori.
Inoltre, imparerai come creare un’offerta coerente e differenziata, scegliendo un posizionamento distintivo e una proposta mirata ai tuoi clienti.
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